Direct-to-Consumer eCommerce with B2B Opportunities
Event Details
Dates: Start Date: Tuesday, 21st January 2025, with an in-person event in Edinburgh
Learning Modules: Released online, accompanied by bi-weekly Teams catch-ups
End Date: Wednesday, 26th March 2025, with a final in-person event in Edinburgh
Time: Various
Location: Online and In Person
Unlock the potential of direct-to-consumer (D2C) eCommerce with this flexible programme, designed to help businesses refine and grow their online presence. This comprehensive course focuses on strategies for selling directly to consumers, from optimizing your website to creating seamless customer experiences. In addition, we will explore opportunities in business-to-business (B2B) eCommerce, offering a broader perspective for businesses looking to diversify their sales channels. With practical, action-oriented guidance and 1-2-1 support, you will develop a tailored action plan to drive growth and expand your reach, whether you're focusing on D2C or considering B2B for future opportunities.
Programme Focus:
- Optimising your website to enhance functionality and improve customer experiences
- Creating seamless customer journeys to drive loyalty and increase conversions
- Exploring opportunities in business-to-business (B2B) ecommerce for businesses looking to diversify their sales channels.
- With practical, action-oriented guidance and 1-2-1 personalised support, you will develop a tailored action plan to propel your growth, expand your reach, and position your business for success in both D2C and B2B sales.
Programme Format
- Start Date: Tuesday, 21st January 2025, with an in-person event in Edinburgh
- Learning Modules: Released online, accompanied by bi-weekly Teams catch-ups
- End Date: Wednesday, 26th March 2025, with a final in-person event in Edinburg
To ensure you gain the maximum benefit from this programme, full participation is required throughout its duration. This includes engaging with online modules, attending bi-weekly Teams catch-ups, and participating in the in-person events at both the start and end of the programme.
The deadline for applications is Friday 10 th Jan 2025. Places are limited, so we encourage you to apply promptly.
For more details or to book a space, click below!
